Med Spa Marketing AgencySEO, Google Ads & Websites for Med Spas
MORE CONSULTATIONS BOOKED FROM SEARCH
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Get found for injectable, laser and body contouring searches in your area
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Fill your calendar with consultation requests instead of one-off inquiries
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Track every call, form and booked consultation back to its source
MARKETING BUILT AROUND HOW MED SPAS ACTUALLY GET BOOKED
As a med spa marketing agency, we start from one fact: med spa clients rarely book on the first visit to your site. They compare providers, read reviews, look at your credentials and often check several practices before requesting a consultation. A marketing program that ignores that research phase leaves consultations on the table.
We build med spa campaigns around treatment categories rather than one general services page: injectables, laser treatments, body contouring and skin health each get their own visibility, because that is how people actually search. Paid campaigns respect the ad platform rules around health and cosmetic claims, and organic content builds the kind of trust that gets a hesitant first-time client to actually pick up the phone.
You get plain reporting on rankings, calls, form fills and booked consultations, so you can see which part of your marketing is actually filling the schedule. Every claim, price and image we use goes through your clinical and legal review before it goes live.
Get Started
| Service | What we do for med spa businesses | Starting price | Learn more |
|---|---|---|---|
| Local SEO | Rank for injectable, laser, body contouring and skin health searches across your service area. | From $500/mo (starting price for local SEO only) | Med Spa SEO |
| Google & Meta Ads (PPC) | Google Ads campaigns aimed at people ready to book a consultation right now. | Meta Ads Management from $1,500/mo (ad spend not included). Google Ads: See pricing | Med Spa PPC |
| Website Design | A med spa site built to load fast, build trust and convert visitors into consultations. | From $1,000/mo (starting price for website design) | Med Spa Website Design |
| AEO | Structure your site, schema and business facts so AI answers can quote you. | From $500/mo (starting price, often paired with SEO) | Answer Engine Optimization |
MED SPA SERVICES ARE PERSONAL AND COMPETITIVE
PROSPECTIVE CLIENTS RESEARCH BEFORE THEY BOOK A CONSULTATION
Choosing a med spa is a personal decision, and most markets have several practices competing for the same searches. People check reviews, look at provider credentials, read about the treatment itself and compare pricing pages before they book. Your marketing has to hold up under that scrutiny.
- Show up in the map pack and organic results for injectable, laser and body contouring searches.
- Give prospective clients the provider credentials, treatment detail and pricing clarity they look for.
- Stand out in a crowded local market where several spas compete for the same searches.
MED SPA SEO
Treatment category pages for injectables, laser, body contouring and skin health, plus the Google Business Profile and review signals that drive map pack visibility.
MED SPA PPC
Google Ads built around consultation intent, structured to work within health and personalized advertising restrictions on the major platforms.
MED SPA WEBSITE DESIGN
A fast med spa site with clear consultation booking, provider bios, treatment pages and package or membership information on every screen size.
HOW PEOPLE SEARCH FOR MED SPA SERVICES
Med spa searches cluster around treatment categories more than general terms. Someone searching for a specific injectable brand or a laser hair removal package has already done some homework and wants a provider, not an education page. Someone searching botox near me versus what is botox is at a completely different point in the decision.
Body contouring and skin health searches tend to involve more comparison shopping, longer research windows and more attention to before-and-after examples, provider credentials and package pricing. A single treatments page cannot answer someone comparing injectable options and someone comparing membership plans for ongoing facials on the same visit.
We map your treatment menu against the way local clients actually search, then build the pages, ads and site structure to match, always within the bounds of what your clinical and legal review will allow us to say.
- Injectable searches that need provider credentials, pricing clarity and an easy way to book.
- Laser and body contouring searches that need treatment detail without outcome promises.
- Skin health and facial searches that often lead with package or membership pricing.
- Brand-specific and comparison searches that need a page built for that exact term.
THE PROBLEMS MED SPAS BRING US
Most med spa owners we talk to are not short on qualified providers or a good client experience. They are short on a steady stream of new consultation requests, and they are often competing against several other practices within a few miles.
Common issues we see: a website that lists treatments but never explains pricing or process, thin or inconsistent reviews, before-and-after photos used in ways that risk platform disapproval, ad accounts flagged or restricted under health and personalized advertising policies, and no reliable way to see which treatment page or ad actually produced a booked consultation.
We work on those fundamentals first: visibility for the treatments you want to fill more of, a site that answers pricing and process questions honestly, and tracking that respects client privacy while still telling you where bookings come from.
Get Started
Our Process
A CLEAR PROCESS FROM AUDIT TO BOOKED CONSULTATIONS
No long onboarding maze. We look at what you have, fix what is limiting bookings first, then build momentum month over month.
- Discovery — We review your treatment menu, providers, service area, membership or package model and the consultations you actually want more of.
- Audit — Rankings, Google Business Profile, site structure, page speed, tracking, and any live ad accounts get reviewed before anything changes.
- Foundation — Treatment category pages, profile cleanup, conversion tracking and site fixes that unblock visibility.
- Growth — Content, local signals, ad optimization and landing page testing, adjusted for the treatments and seasons that matter most to you.
- Reporting — Monthly reporting on rankings, calls, forms and booked consultations, plus a plain conversation about what comes next.
Related Services
MED SPA SERVICES WE PROVIDE
Each service works on its own and works better together. Start where your gap is biggest.
Med Spa SEO
Rank for injectable, laser, body contouring and skin health searches across your service area.
Med Spa SEOMed Spa PPC
Google Ads campaigns aimed at people ready to book a consultation right now.
Med Spa PPCMed Spa Website Design
A med spa site built to load fast, build trust and convert visitors into consultations.
Med Spa Web DesignMed Spa Marketing in Los Angeles & the San Fernando Valley
Bottarini Marketing Group is a Los Angeles agency helping med spas in Burbank, Glendale, Sherman Oaks, Van Nuys, Studio City, Woodland Hills, Pasadena and Santa Monica fill their calendars with qualified consultations for injectables, facials and body treatments. We also work with med spas nationwide, tailoring every campaign to the community each clinic serves.
FAQs
Commonly Asked Questions
What does a med spa marketing agency actually do?
We handle the work that gets your med spa found and chosen online: search visibility, Google Business Profile, paid search campaigns, website structure and conversion tracking. The goal is a steadier flow of consultation requests rather than a single campaign.
Can you make claims about treatment results in our marketing?
No. We do not make treatment outcome, medical or FDA claims, and we will not guarantee results in any copy or ad. All claims, before-and-after imagery and pricing must go through your practice's own clinical and legal review before publishing.
How do you handle before-and-after photos?
Carefully. Ad platforms and social networks have specific policies around health and cosmetic imagery, and violations can get accounts flagged or restricted. We advise on formatting and placement, but the photos themselves, consent and usage rights are your practice's responsibility.
How long before we see results from med spa marketing?
Paid search can produce consultation requests in the first weeks once tracking and landing pages are in place. SEO work builds over months as pages are indexed, local signals strengthen and content accumulates. We do not promise specific rankings or booking counts.
Do we have to buy SEO, PPC and a website together?
No. Many med spas start with one. We will tell you honestly which one is most likely to move the needle for your situation, and what the others would add later.
Do you work with med spa businesses outside Los Angeles?
Yes. We are based in Los Angeles and serve med spa businesses locally across Burbank, Glendale, Sherman Oaks, Van Nuys, Studio City, Woodland Hills, Pasadena and Santa Monica, and we also work with clients nationwide. Every campaign is built around each client's own service area.
